| Features |
Benefits |
| Viewable with any web browser and no plug-in |
Immediately access catalog pages without the need for any
download, plug-in, or application.
With a single click from your website, or from customized e-mails, prospects and customers
get an immersive experience directly into the catalog, right where they want to be.
This prevents losing prospects and customers who don’t want to bother with extra steps such
as Flash Player or Adobe Reader. |
| Automated Conversion |
Quickly converts entire catalogs (provided as Quark or PDF Files)
to Published Web Format.
File submission uses secure web site, private FTP, or MassTransit. |
| Linked Items Display |
Automatically links the existing part numbers or SKUs from your catalog into
hot links to your ordering or e-commerce system.
Individual items can be enabled to display additional text, images, or prices, using your
existing catalog database.
Or, high-resolution images already embedded in your print catalog can be used as "pop-ups"
whenever a prospect or customer needs to view details. |
| E-mail delivery service |
Supports automated feeds from your existing customer database or
fulfillment houses.
Mail service supports full reporting of
mails opened, click-throughs, "send to a friend", and opt-outs.
Full reporting and break down on bounce backs. |
| More Than Print |
Published Web Format replicates the experience of paging through catalogs.
Prospects and customers have the ability to read just as the catalog appears in hard copy.
With the identical layout, page numbers, and look-and-feel, the electronic
catalog lets readers feel confident that they can always find the item
that they are looking for. |
| Page and Item Tracking |
Catalog providers know which pages are read and how much time is
spent on each page.
Search terms are also tracked, ensuring that copy can be tailored to match
prospect’s interests.
This provides the ability to tailor future catalogs to buyer’s interests
and to compress and optimize conversion funnels. |
| High Quality Image Display |
Your images and diagrams are a key to success in selling your product.
With Published Web Format, you can display the highest quality version of your artwork,
without requiring large file downloads or wait times by prospects and customers.
Readers can zoom up to 300% to see details, with high-quality and high-performance
downloads. |
| Printable Order Forms |
Your existing order forms can be easily printed by buyer’s who want
to order via hard copy.
On-line ordering is also available through your
existing web site shopping cart system. |
